Don’t Call It A Comeback – Timberland x Rag & Bone

There is an amazing craze  between  both men and women  to wear boots. Particular boots that  are  combat or military looking. This trend is not all that surprising given the current hype behind what is “edgy” or “grudge.” The rudged guy and his edgy vixen  seem  to pair up everywhere in the streets of new york sporting their boots. Personally, I have my own pair of very old knee-hi combat Timberland boots. This is the perfect time for times to capitalize on their classic products like the construction timbs and feed to  a different audience. Additionally, I find is very admirable that the shoe designers and marketing team are able to redirect their focus and target consumer.  Talk about professionalism and strategy not a Comeback. Take a minute to WOW over their latest  line extention with Rag and Bone!

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